The Markets You Need To Hit This November

The line-up for Australian markets this November consists of some seriously alluring events! I’m sure you’re all bracing yourselves for the coming warmer months, and what better way to kick off Summer than cooling down with the latest icy desserts, or a market haul to prepare you for the Christmas season. So, here are our picks for November! Is your city on the list?

Queensland

Hand Made Under the Stars
30 November 2017 – Free Entry – Toowoomba

The Garden City is being blessed with a twilight artisan market. Get your mates together because it’s time for a glass of wine, listening to live music under the stars. Hand Made Under the Stars will feature unique stalls from more than 50 local artisans. Shop gourmet food, clothing, ceramics and more.

For more information head to http://www.cobbandco.qm.qld.gov.au/Events+and+Exhibitions/Events/2017/11/Hand+Made+Under+the+Stars+2017#.WfDM5GiCzIU

Photo-credit-Instagram-@cobbandcomuseum The Markets You Need To Hit This November
Photo credit – Instagram @cobbandcomuseum


Hot 91.1 Ignite Chilli Festival
25 November – Free Entry – Caloundra

Brace yourselves Sunshine Coast, for the inaugural Chilli Festival! This ‘spicy’ day out will be filled with live and street entertainment, cooking demonstrations and a plethora of unique chilli stalls.

For more information head to
https://www.ignitechillifestival.com.au/

Photo-credit-Ignite-Chilli-Festival-website The Markets You Need To Hit This November
Photo credit – Ignite Chilli Festival Website

New South Wales

Eden Whale Festival
3 November – 5 November – Free Entry – Eden

The annual Eden Whale festival is back to highlight the southern migration of the Humpback and other whales. On this weekend you can get up close and personal with these beautiful creatures! Or enjoy the street parade and markets bustling with local artisans. This is one for all of the family to enjoy!

For more information head to

Home

Photo-credit-Instagram-@adventure_begins_here The Markets You Need To Hit This November
Photo credit – Instagram @adventure_begins_here


Wollongong Twilight Markets
3 November – Free Entry – Wollongong

Overlook the Wollongong Harbour, and breathe in that fresh sea air while enjoying the best food and beverage from local stall holders. Buskers and artists at attendance are sure to make it one to remember. This Twilight Market operates on the first Friday evening of each month from October through to March.

For more information head to
http://corrimalrotary.org.au/

Photo-credit-Instagram-@wollongongtwilightmarkets The Markets You Need To Hit This November
Photo credit – Instagram @wollongongtwilightmarkets

Victoria

Mansfield Bush Market
4 November – Free Entry – Mansfield

This community event is only run on four long weekends throughout the year! It’s run privately and not-for-profit, with all proceeds going back to the Mansfield Community! It’s not hard supporting this worthy event when there are 175 stalls of goods from fresh local produce to clothes.

For more information head to
https://www.mansfieldbushmarket.com.au/

Photo-credit-Instagram-@snowlakemarketingdesign-of-@roamingpoppy-and-@mansfieldcoffeemerchant-850x1053 The Markets You Need To Hit This November
Photo credit – Instagram @snowlakemarketingdesign of @roamingpoppy and @mansfieldcoffeemerchant


Rod Run Rotary Market
12 November – Free Entry – Bright

Besides an entire field of only the coolest cars, Bright’s iconic Show and Shine offers something for everyone. Craft? Skincare? Clothing? Food? Yep! They’ve got you.

For more information head to
http://www.brightrotary.org.au/markets.html

Photo-credit-The-Border-Mail-850x536 The Markets You Need To Hit This November
Photo credit – The Border Mail

Tasmania

Street Eats @ Franko
3 November (weekly November-April) – Free Entry – Hobart

Street Eats @ Franko are here to make sure you’ve tasted all the scrumptious creations from strictly Tasmanian food connoisseurs. We must say, this is foodie heaven so lickity split it’s time to feast!

For more information head to
https://www.facebook.com/StreetEatsFranko/

Photo-credit-Street-Eats-Franko-Facebook.-Pictured-@ladyhestereats-850x566 The Markets You Need To Hit This November
Photo credit – Street Eats Franko Facebook. Pictured – @ladyhestereats


Niche Market
18 November – Free Entry – Burnie

Niche has returned after a successful 2016 inauguration, and with a good cause! The market supports Autism Specific Early Learning & Care Centre in Burnie. Enjoy a morning out with loved ones sifting through the beautiful goods of local artisans.

For more information head to
http://www.stgiles.org.au/events

Photo-credit-Discover-Tasmania The Markets You Need To Hit This November
Photo credit – Discover Tasmania

South Australia

BowerBird Design Market
24, 25, 26 November – Entry $5, Children 12 and under free – Wayville

A weekend for all to enjoy with the work of over 170 of the best Australian artists and designers on show. The prized design event is only run twice a year, with Novembers pre-Christmas event being the launch of Spring/Summer collections.

For more information head to
https://bowerbird.net.au/

Photo-credit-Glam-Adelaide The Markets You Need To Hit This November
Photo credit – Glam Adelaide


Raine and Horne Semaphore Street Fair
26 November – Free Entry – Semaphore

Semaphore goes into lockdown, closing Semaphore road from the Esplanade to Swan Terrace for their once a year street fair! You will not only find over 250 market stalls, but also kids amusements, belly dancing, and even a man cave!

For more information head to
http://semaphorestreetfair.com.au/

Photo-credit-Semaphore-Street-Fair The Markets You Need To Hit This November
Photo credit – Semaphore Street Fair

Northern Territory

“I AM” Twilight Arts Festival & Markets
9 November – Free Entry – Alice Springs

A night under the stars will have you enjoying live music and entertainments, amazing art works and much more. Don’t miss this one to remember at the heart of Australia!

For more information head to
http://www.alicesprings.nt.gov.au/events/2017-11-09/i-am-twilight-arts-festival-markets

Photo-credit-Australia.com_ The Markets You Need To Hit This November
Photo credit – Australia.com

Wrapt in Christmas Market
18 November – Free Entry – Alice Springs

Dedicated to handmade local art, craft and design, you’re sure to find your loved ones Chrissy pressies at this event! If it’s not made local, you won’t find it at this market. Come along and support local businesses.

For more information head to
http://centralcraft.org.au/events/wrapt-in-christmas-2016

Photo-credit-www.alicesprings.nt_.gov_.au_-850x446 The Markets You Need To Hit This November
Photo credit – www.alicesprings.nt.gov.au

Western Australia

Hawkers Markets
3 and 10 November – Free Entry – Armadale

Love great food, culture and live music? Then this market has you covered! Indulge in exotic cuisines from food trucks galore!

For more information head to
https://www.armadale.wa.gov.au/events/hawkers-markets

Photo-credit-www.armadale.wa_.gov_.au_ The Markets You Need To Hit This November
Photo credit – www.armadale.wa.gov.au


Christmas Market – Perth Makers Market
17 November – Free Entry – Perth CBD

Celebrate the turning on of the Christmas lights with Perth Makers Market! Indulge in some yummy treats while wandering the endless crafts, homewares, jewellery and much more. You’re bound to be finished your Christmas shopping after a night here!

For more information head to
https://perthmakersmarket.com.au/

Photo-credit-Instagram-@perthmakersmarket-of-@littleloverugs-850x842 The Markets You Need To Hit This November
Photo credit – Instagram @perthmakersmarket of @littleloverugs

Sell your service at the markets with these top tips!

Hot cinnamon donuts, steaming hot paella… fresh food, the smell of the weekend markets has hit me as I walk through those gates. Waft that under my nostrils and boom! You’ve got yourself a sale.

As I walk on down the market alley, a half-eaten cinnamon donut in one hand, wallet in the other, my peripheral vision catches the bright colours of a dream catcher – Oh I must have that! Relatable?

It’s quite clear that those selling tangible products are one step ahead of the game when it comes to appealing to customers. You could have me sold on an item in seconds after seeing it, but if you tell me you can braid my hair to perfection or pipe out the most beautiful henna design – how am I to believe you so quickly?

It seems there’s a plethora of advice that can be found online that provides tips on how to sell tangible products, though very little information on how to sell something you can’t simply show your customer.

Here are some tips our research tells us are your starting point when selling a service at the markets.

Display your service as you would a product
Get creative! Your customers need to see that you know your stuff. Put together some detailed fact sheets about your service to hand out to customers. Frame or provide some photos of the result of previous services you’ve sold. Everyone loves browsing through photo flip books, and why not throw in a before and after comparison! Plus – it’s the easiest way to provide tangible evidence of just how amazing your service is!

Make sure your customers know what they’re getting
Are the products you use organic? Are they handmade? Do you provide free consultations? Australian made? Write down a few points that you believe add value to the service you provide, and display them up front in your stall.

3, 2, 1…Action!
Show your service doing its thing! Whether it be by displaying videos on your iPad, conducting a live demonstration or free samples, there are many ways you can engage with your customers. Do you cater for weddings? Bring along some enticing taste testers, everyone loves cake!

Depositphotos_135569776_l-2015-300x200 Sell your service at the markets with these top tips!

Everything’s better when it’s free!
Or so they say.. I know a competition is a sure-fire way to attract a customer’s attention. Not only is it a novelty to receive freebies, but the excitement that comes along with offering a prize is also a winner in the eyes of a customer.

Make friends with market goers
You may be a little disadvantaged when it comes to alluring customers into your stall, though at least you’re one up to those that purely sell online. Use this benefit to your best advantage by building a relationship with your customers. Put a smile on your face, be enthusiastic and excited about what you do – though not too over the top. Wow your customers into trusting that you offer a reputable service. Remember – just like friends, customers also like feeling important and appreciated.

Mates Rates!
Can your service be offered up in a package? Give your customers the opportunity to purchase more in a bundle, and save a bit of cash than they would buying them separately. They will appreciate getting more bang for their buck!

 

 

What they don’t tell you about running your own Business

I’ve come to realise that the only place more hectic than a business owner’s daily schedule is picking the kids up from school at 3pm!

Depositphotos_44074741_m-2015-300x200 What they don’t tell you about running your own Business

You’ve got emails shooting out your ears, meetings you must attend, taxes, invoices, orders to make, and not to mention the attempt to provide immaculate customer service. You could tackle all of the ‘How to run a business 101’ tutorials and blogs across every social platform, but there’s nothing to prepare you for the real deal.

The lifelong dream of ‘being your own boss’ certainly comes with its advantages, though many are unprepared for the truth that they actually won’t have more spare time than their regular job. I mean I’m definitely working on a ‘How to run the show without actually doing much’ guide, though I’ve just not accomplished that magic recipe as of yet… Oh wouldn’t it be lovely!

We want you to know that it is hard! And you’re handling it well! Of course, we don’t know every in and out of running a business… but we hope what we do know will deliver you some relief.

It will all get too much – There will be times where you feel as if you’ve just done a triathlon, you go numb and don’t even realise that you’re actually still running it! What we must tell you is – if you don’t want to lose your mind, listen to your body and honour its wishes. Half Time!

Morning will come and you will want to run in the opposite direction –  AKA, quitting. Everyone has moments where they doubt their ability to keep pushing. Because let’s be real, spontaneously scooting off to the Bahamas sounds like a to die for escape. Realistically…Not going to land you your dream career! Unless you’re a travel blogger or something of course. Take a moment ad remember why you’re doing what you’re doing.

You will wish that 30 hour days were a thing – Unfortunately, we can’t rub a magic lamp and wish for those extra few hours (apparently, Genie’s don’t exist). Try not to overwhelm yourself, adopt some time management skills, and be realistic about what you can achieve in a day’s work. This way you will be able to hit these goals instead of setting impractical tasks that will leave you feeling as if you’re getting further and further behind.

Email is the devil, we know – Your inbox will come across as a never ending black hole, and it probably is to be honest. I find myself spending far too much time answering emails than doing what I love. Make sure your spam folder is in working order, and if emails aren’t urgent they can wait a few days for a personal reply. Do more of what you signed up for, even if that means your inbox is creeping past 2000. Don’t let that electronic dinging noise rule your life!

Marketing appears to have become a very important skill you know nothing about – It’s hard to believe that your product won’t sell itself, you’re an innovative genius after all. We would love to spend our days knitting cute little baby mittens, baking some bomb brownies or writing romantic poems for your customers – but your audience need to know you exist! There are oodles of online marketing guides that are quite simple to follow, and are a great stepping stone for beginners.

Swearing at your computer is kind of expected – Especially when technology has the ability to drive you up the wall, AND don’t forget those days where the WIFI is playing on/off games with you! Your frustration just shows a love for your work, you want to be productive but inanimate objects keep rearing their ugly heads.

Coffee fails to produce the saving glory it did once upon a time – You will feel like you’re on a constant rollercoaster. You will have some of the happiest of times running your own show. You will also have some of your lowest, but that’s okay! Everyone experiences it, and that’s when wine works as a substitute for coffee.

You will hit times of failure – Not everything goes to plan, we all make decisions that will later occur to us as completely wrong. These learning curves are the most valuable lesson of this rollercoaster, as time creeps on you will have more lessons that will form as steps up the mountain of success. One step back, two steps forward.

Everyone is just winging it – At one point in time, even Mark Zuckerberg had no idea what he was doing! We all start somewhere, and I bet any other entrepreneur could laugh with you over your mutual mistakes.

You definitely won’t have as much money as everyone thinks – Along with running your own business comes the stereotype that you must be rich. In reality your bills have somehow replaced this notion of being your own boss, and your life is not at all what you pictured it to be before beginning this chapter of your life.

BUT, it’s worth it – You are the one that will let go of all those ‘What-ifs’ in your life, knowing that you’re chasing your ambitions. By accelerating through all the learning curves, you will enjoy being able to get paid for your hobby, and the self-doubt in your mind will become more and more distant.

Make 2017 your year!

We all know too well the ‘New Years resolution’ phase that lasts approximately 3 weeks – maybe longer if you’re stronger than I am! The old tradition usually revolves around getting your former 20-year-old body back, or our relationships, but what about our businesses? unnamed-10-1-300x107 Make 2017 your year!We all promise ourselves that we will enter the new year like a first year at University before falling for that lazy life by the end of semester one! As obvious as it is, I must share with you that you can’t simply win the grand final in the first round – but you can certainly lose it! You’re right – a winning first round doesn’t necessarily guarantee a victory either, though it will flick you ahead of the game.

I know, the last thing your holiday mourning employees will want to do is dive straight back into a plethora of work on January 1st. That’s why you need to make this plan, delegate and set individual goals now! Your New Year’s resolution may come in the form of a series of commitments, or audits that you make to your business. As you slowly hit these small goals as 2017 passes by, the energy you invested in this process will prove 100% worth it as your business strives.

We’ve put together some ideas to guide your personal plan! Create your 2017 plan now so that you can easily tackle it as you see in the new year.

Let it go

Sometimes time slips away and we fail to recognise what no longer serves us, whether that be products, distributors, suppliers or even employees. You need to keep up with the times and acknowledge when products/services aren’t as popular as they used to be, when other businesses you associate with are no longer efficient or the most cost effective option, and when your business outgrows the skillset of your current employees. Jot down these considerations in order to cull the unnecessary, seek alternatives, employee training, or even recruitment. If you do come across a potential solution, you’re one step closer to growing your business.

Long and Short-term goals

Determine exactly where you envision your business to be in the long-term future. Then come up with some short-term goals to accomplish each quarter that align with that long-term goal.

They should all be SMART objectives –

Specific: Are you focusing enough on specific challenges between you and your long term goal?
Measurable: How do you plan to assess the positive performance?
Attainable: Is this goal realistic?
Relevant: Will it assist in improving business performance if achieved?
Time-based: Is there enough time to achieve the goal?

Annual marketing plan

Most big companies will produce a fresh annual marketing plan which considers their goals for the coming year, and how they will reach them. Yes, I know, you may be about an 8th of the size of who I’m talking about, though as an entrepreneur, this is the perfect opportunity for you to strategically focus on yours and your customer’s priorities. Not only will it guide your marketing for 2017, it will help you map out your budget and resources which is imperative for small business owners.

Your annual marketing plan should detail the steps you will take in order to reach those quarterly goals you previously made. What will you do to reach these goals? Where will these campaigns be implemented? – Facebook? Email? Events? There are plenty of free online resources that can help you bring your plan to life, including ‘Blog Society’ – http://blogsociety.com/marketing-maven-bootcamp/

Refresh your digital make-upcae12edfde433d3c323f0074f68eef0d-136x300 Make 2017 your year!

As the festive season sweeps us up in its chaos, we tend to neglect what’s going online. Before the new year arrives, sift through your entire digital presence and update all out-of-date information. Spice up your pages with a refreshed profile picture or layout. In an era driven solely by the digital world, it’s increasingly difficult to keep up with online expectations. You need to create a social media schedule for your business and stick to it! Nesha from http://neshawoolery.com/ created the perfect example of what your plan should look like:

 

Refresh your work haven

It’s known that clutter on the desk leads to clutter of the brain… and a lack of productivity is bound to occur because of it. As you’re about to leave your office for the holidays it’s the perfect time to clear off the redundant! What better way to start the year than to return to a spick and span office?! While you’re at it, you should also clean up your digital office – delete pointless files, backup everything important, sort out your folders and finally – wait for it… turn that Inbox to a 0! If you’re anything like me, mine has currently hit an excess of 1800 so I better hop to it!

Reward your crew

Motivation at work 100% feeds off appreciation. While there should be year-round recognition, Christmas time is the perfect time to reward your employees. You’ve all worked the hard yards all year long, and to ensure this continues into 2017 why not recognise it with that end of year party, or even an awards ceremony (if you have a big enough team).

Reward thy self

With the busy daily grind that comes with running your own business and trying to ace that work/life balance, it’s no wonder we neglect to stop and think about how amazing our accomplishments are! Rewinding back to this time last year, I’m sure we’ve all crushed some incredible goals – big or small. It’s time to reward thy self!

The team at AUZi are wishing you a Merry Christmas and a Happy New Year…. We’re also ordering you to go on that trip that you so well deserve! May our guide send you smooth sailing into 2017.

Bells are already ringing, and it’s time to prepare for the Festive Season!

Bells are ringing and Santa is already taking orders from children in shopping
centres across Australia! This year has gone so quickly it’s as if I blinked during
March and it was suddenly December! Now Christmas promos and campaigns are popping up on every corner, it’s the perfect opportunity for your business to thrive among the festive spirit.Depositphotos_128444480_m-2015-300x200 Bells are already ringing, and it's time to prepare for the Festive Season!

Here are some Christmas ideas that you should adopt for your small business:

Dress up your stall
Did you know that Christmas decorations aren’t strictly for Christmas trees and the front of your house! Amazing right… I loveeee seeing how everyone will sprinkle a touch of Jolly Old St. Nicholas over their business. Venture away from simply adding a Christmas tree, and attempt to tie your brand personality in with your decorations. Use tinsel to dress up clothes hangers, candy canes hanging from jewellery stands, or fake snow on your table tops for instance.

Offer Christmas only deals
Everyone loves a discount, especially at Christmas time. Draw in Christmas shoppers by putting together some hampers that contain a variety of your products, don’t forget to present them in festive gift boxes or wrapping paper – a convenient purchase for your customers. Social media will be your best friend throughout Christmas, as everyone looks online for potential gift purchases. Thus, don’t forget to promote your specials on your business pages. Without sounding too cliché, a 12 days of Christmas series where you offer a different discount daily is a great way to entice customers.

Add some festive flair to your branding
Have you noticed that Starbucks introduce a range of Christmas designs on their takeaway cups? You can do this too, though don’t worry you can still get involved without forking out money to do so! Incorporate a Santa hat or snow with your logo on your social media profile pictures, or other digital and print marketing. Remember, if you do spend money on these things they can always be used in years to come.

Run a Christmas competition
Your social media followers love to be rewarded, and remember – they are your biggest fans after all! This is also the perfect opportunity to gain further followers on your profiles. Competitions that require entrants to follow, share and comment two of their friends on the post will produce great brand awareness. Offer the winner one of your Christmas gift packs, or better yet if you have a Christmas edition of your products, they will make for the perfect prize. Think… Gingerbread man scented candles!

Collaborate with other stallholders in the marketplace
You can actually work together and not against each other you know! Collaborating with another business that sell a product that directly compliments yours is a win for both parties! For example, candle stalls and home décor stalls are the perfect match. This way you can offer bundled deals which have you both effectively promote each other. I remember seeing a Facebook post last Summer where if you showed in store that you were following their pages, you would receive a free iced coffee from one store after buying a coffee body scrub from the other!

We hope these tips will help you get amongst the Christmas spirit this year! By implementing some of these strategies, we’re sure this festive season will be a successful one for your small business.

Marketing for the overwhelmed new entries to the Game


So, you’ve finally transformed that dream into reality, yes? And now you’re thinking… what next?

Depositphotos_97390912_m-2015-300x200 Marketing for the overwhelmed new entries to the Game

This brand spanking new concept, job, chapter… and it’s all yours to run!

Okay, now it sounds a little overwhelming – well, very overwhelming.

Living your dream isn’t always as easy as it initially seems. You now have to put into action all of these ideas you’ve been thinking up over the years.

Excited is an understatement, though with everyone throwing newsletter developers, social platforms and other forms of marketing at you – you find yourself googling ‘Marketing for dummies.’

After studying four years of Marketing at University, I can affirm that your options really are endless. You’ve got content marketing, paid ads, email campaigns, affiliate marketing, social media, networking… And with all of these options, it’s difficult to decipher what will best suit your business model. You realise you don’t even know where to grasp those potential customers, or which online platforms they hangout on.Depositphotos_72024039_m-2015-300x200 Marketing for the overwhelmed new entries to the Game

There are obviously many questions that need to be asked about yourself, and your business. Not every marketing strategy is suitable for every business, and adopting every marketing strategy will be so overwhelming – trust me when I say, you will burn out!

It’s undeniable that in today’s society, social media is a no brainer – you have to be on there. Because let’s be real, if you’re not, do you even exist? Social media isn’t only good for getting your brand out there, it’s the perfect platform for you to network!

Many businesses have utilised social media as there primary marketing strategy, though you don’t have to also! Some people love scrolling through their Instagram feed for hours, some people don’t. If you’re one of these people then choosing social media as your primary strategy is definitely not a good idea. Everyone knows that if you don’t enjoy something, you won’t be motivated to do it. So as long as you have some sort of online presence, adopt another strategy that you enjoy!

To get started, I’ve put together a guide with examples to push you in the right direction.

1. Who are your ideal customers. Without writing you an entire textbook, it’s simple… How old are they? Where do they live? What do they do? What problems do they have that you will solve? Do they have a particular taste in clothes? Food? This is an easy one – just get to know your customers! It doesn’t hurt to have a little chat while your processing their order or making their coffee!

I’m opening a marketstall that specialisesDepositphotos_98229478_m-2015-300x200 Marketing for the overwhelmed new entries to the Game in Acai bowls, protein smoothies, juices and other kind of fruity treats. Through details that my rewards program requires – I have figured that my ideal customers are aged 18-28, are highly active on Instagram and wear brands such as Lorna Jane.

2. Where do they hang out? Are they the type that would spend their Sunday’s at home lazing around scrolling through their Facebook feed? Or would you find them spending their Sunday’s taking advantage of the free yoga at the park? You need to be able to place your product in front of your customer, so this step is essential in deciphering how to do so.My target market spend a lot of time hanging out in inner city hubs, the gym, and love attending fitness events.

3. What kind of marketing is your forte? There’s something to entice every personality on board your business! If you love meeting with people and making connections, affiliate marketing and networking events will keep you going. Research the areas that you enjoy, as well as what suits your target market and choose 2.

lykc-300x298 Marketing for the overwhelmed new entries to the Game
Lorna Jane has experienced great success and a mass following by marketing her ‘Nourish’ healthy cafe products at fitness events and on Instagram…because that’s where her target audience hang out!

I love Instagram, I’m one of those people that will spend hours stalking and following my favourite gurus!
Which is a plus since my target audience spend a lot of time on there also, thus – strategy number 1.

Fitness events such as free yoga in South Bank parklands are a perfect place to market my products, or even set up a pop up stall – who doesn’t want an acai bowl after a strenuous workout?! – strategy number 2.

If you still want a life than this is the perfect number – BUT if you believe you can take more on, then go ahead but don’t adopt more than 3 strategies to begin with. Keep in mind, as a business owner you already have so much on your palette… management, accounting, customer service and production doesn’t do itself!

unnamed-9-204x300 Marketing for the overwhelmed new entries to the Game4. Take your time in planning the launch of your strategy, there’s no need to dive in as soon as you know what you want to do. There are many things you need to consider – software and design to say the least.

I would take at least two-three months to plan a pop up stall. Things like design and researching a suitable event take time to perfect.

5. If you’re so certain you know your ideal customer, then walk through your own marketing experience. The only way to find out what people think when they enter your marketing plan is to live it. This will allow you to chop and change where need be.

If this were all you need to know about marketing your business you would be laughing! But this is a good starting point.

Be creative, share exactly how amazing your business concept is!


 

Markets worth trekking across the Globe for

Any excuse works a charm when it comes to travel, but tounnamed-8-300x160 Markets worth trekking across the Globe for visit the unique markets at every corner of the globe? That outweighs many! Why? Because if you want to find the heart and soul of a city, one would say the most accurate place to look would be to head to the local market. Whether you go to a market for a hit of culture, a taste of authenticity, or an eye on local art – the markets are the best place to go as you collect your bearings in a new city.

With such a vast difference in what defines a market in every culture, it was hard to nail down a few favourites. But, these are what have caught our wandering eye so far.

The AUZi Marketplace bucketlist:

Bangkok’s Chatuchak Market

Depositphotos_108094396_l-2015-300x154 Markets worth trekking across the Globe forThailand definitely doesn’t lack in choice of markets, though we believe Chatuchak stands out from the competition. Chatuchak makes the perfect market to attend when you’re unsure of what to buy. Why? Because well, you will find everything you could possibly think of (or would have never thought of). With over 15,000 stallholders contributing their touch, you could easily spend a full day there – sieving through everything the locals have to offer. Though that sounds daunting, the market is conveniently broken up into sections, just incase you do know exactly what you want!

Istanbul’s The Grand Bazaar

Depositphotos_39128355_m-2015-300x200 Markets worth trekking across the Globe for

Centuries old, this market holds a significant place in Istanbul’s heart and soul! You simply can’t mention The Grand Bazaar without telling of its incredible history. Now one of the largest covered markets in the world, it came to life in 1461 when Conqueror, Sultan Mehmed ordered the construction of its two bedestens (domed buildings). The perfect hub for hand-painted ceramics, embroaderies, spices, antiques and carpets that all have such cultural value.

London’s Borough Market

Depositphotos_108314462_m-2015-300x199 Markets worth trekking across the Globe for

Borough Market is heaven on earth for all you foodies out there! Whether you’re after something with some British flare, or some goods imported by neighbouring cultures, Borough Market is set to impress. Dating back to the year 1014, it’s no wonder this market tends to take its visitors back in time.

Barcelona’s La Boqueria

Depositphotos_67102231_m-2015-300x300 Markets worth trekking across the Globe for

In one way or another, La Boqueria has existed since 1217 offering beautiful Mediterranean cuisine. The exotic fruits, vegetable and other Mediterranean ingredients make for an incredible contrast in colour. Not only is La Bouqueria a pleasure on the eye, it also offers up some of the best Tapas bars Barcelona has to offer. This picturesque marketplace attracts thousands of tourists daily, as it is renowned for its fresh local produce.

Marché aux Puces de Saint-Ouen, Paris

Depositphotos_60440661_m-2015-300x199 Markets worth trekking across the Globe for

This vast flea market is said to be Europe’s largest, and one of the biggest in the world. With over 2500 stalls grouped into 15 marchés (markets) it is guaranteed it offers enough to transport you back to where it all begun in beautiful Paris. Trinkets, narrow streets and locals galore, what better way to experience French culture.

Brazil’s Feira Hippie de Ipanema

Depositphotos_109838798_m-2015-300x204 Markets worth trekking across the Globe for

One of the biggest street markets in Rio De Janeiro, Feira Hippie de Ipanema sells an authentic range of artwork and other locally made goods. This marketplace would make the perfect shop for anyone on the hunt for some real Brazilian gemstones, embalmed piranhas, sarongs and bikinis. In a city blessed with its reputation of a colourful, zesty backdrop – this market definitely won’t disappoint in its aesthetic beauty.

Medina, Marrakesh

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Lose yourself in the labyrinth of alleys in Marrakesh, and Morrocan life itself. This series of interconnected markets will present you the one of a kind experience of watching elders peddle chic sequined baskets, and recycle mirrors into the most stunning patterned jewellery boxes. We hear that by wandering Medina, you can score some trendy African-print tunics all the while immersing in a fascinating culture.

Dubai Souks

Depositphotos_65605257_m-2015-300x200 Markets worth trekking across the Globe forJust like all markets, The Souks in Dubai are unique, with bright and colourful backdrops, and a noisy atmosphere. Originally, traders from around the world would come to the Souks, bringing their goods and haggling over sales and purchases. Though it seems they are now a shadow of their former fascinating self, some of the most beautiful textiles, gold, and quality spices can still be snatched in a deal at these great Arabic pastimes.

 

 

Why a marketstall is a great first business

You may have a passion, a hobby, or a talent that for some time you have been reluctant to start a business around.

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Maybe you don’t know where to start, or you’re just wary after acknowledging the many start up business hell stories, that so many entrepreneurs have thrown themselves into. Starting a market stall can be a great way to showcase your idea, or a starting point for those who want to prosper into large companies.

2-Copy Why a marketstall is a great first business

“The markets gave us direction and taught us to sell and relate to the customer – it also taught us that lots of small customers are better than a few big ones.” – Stephen Ormandy, a founder of Dinosaur Designs’

But how could a simple market stall have such a beneficial outcome? (You may be wondering).

May I bring to your attention…
Tesco – yes, one of the largest retailers in the world, started as a market stall, trading at Hackney Market in London back in 1919.
Just like Innocent Drinks – who now sell around two million smoothies per week.
Sass & Bide – That’s right! The label of international fame, who now sell all over the world with a significant presence in all fashion capitals.
My Cupcake Addiction – started at a local market at the Gold Coast, founder Elise Strachan now has 10 million followers drooling over her dream.

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The atmosphere of your local market can be fun, though nothing beats the experience you will gain from operating your own little doorway to your career dream. To survive in an environment as competitive as the marketplace, you will need to learn marketing techniques, customer relationship management, and exceptional sales skills. Now who better to teach you these tricks of the trade in surviving in one on the most competitive sales environments, than a market veteran! Being able to witness first hand stall holders working their magic, will gain you knowledge second to none. They have been doing this for years, and can not only pass on how to manage or display your stock, but the ins and outs of small business also.

Networking is a very undervalued business growth tool, I must say! Nothing beats the benefits you can prosper with than building relationships with neighbouring traders, distributors, operators and of course customers!

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By building a relationship with your fellow traders, they can show you the ropes – directing you to the best distributors, teaching you right from wrong, and even little things – like covering your stall while you run and grab a coffee! Having friends in the marketplace can be very valuable!

Networking with customers is an essential step in customer retention. Once you provide an awesome experience for your customer, they are very likely to return over and over, as long as you keep that relationship positive.

Along with positive customer relationships come ‘reference groups’ – this little golden profit has a domino effect and can quickly grow your business extraordinarily if you play your cards right. This is where, your satisfied customers refer you to their friends, and they refer you to their Aunt Jess, and Aunt Jess refers you to her entire book club and… You get the picture.

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With a larger customer base, your demand may require you to attend multiple markets, this is an opportunity for you (if you want to grow) to become a franchise in the market stall industry – which in turn provides even further growth opportunities outside of the marketplace.

The more contacts you have in business, the better it is for you. The more you get to know your wholesalers, distributors and other providers, the better chance you have in scooping up fiscal deals. The more people you know – the more you’re looked after.

If you have a long, positive relationship with your business contacts, who will be the first to help you out and give you ‘mates rates’ when you decide to grow into permanent locations? Never underestimate the potential of your business links, it could save you a lot of money in the long run!

It is without a doubt that the likes of Tesco, show the potential your market has. This retail giant is a living proof that the marketplace is the perfect platform to plant, water and grow your business.

1-Copy Why a marketstall is a great first business“What are you waiting for? Take the leap, and become the next successful business conceived at the local market.”

 

Our trip to Eumundi Markets

unnamed-1-300x224 Our trip to Eumundi Markets

With 600 stalls to concur, a promise of a unique, crafty, and foodie dreamland; we knew the team at AUZi would be in their element at The Original Eumundi Markets. We hit the road, and made Eumundi next on our hit list!

Since 1979, Eumundi have been dedicated to their ethos to ‘make it, bake it, grow it, and sew it.’ Over 30 years ago, ceramic artist Christa Barton and friend Gail Perry-Somers had the epiphany to create the ultimate European style ‘artisans and farmers’ market – and boy did they succeed.

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In a community of artisans, craftspeople and refugees from suburbia, these ladies grew a marketplace of original artworks, sculptures, furniture, handmade toys, homewares, skincare, and cutting edge fashion and jewellery brought to you by none other than the locals!

The home of openness, sense of community and a simpler way of life is what has attracted 1.6 million market goers annually! With several independent organisations also setting up markets adjacent to The Original Eumundi Markets, the area has transformed into a market goer haven!

We’ve reckoned there’s something for everyone, young or old…Here is some of the highlights we saw on our day at the markets.

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Whether you’re looking for something different, special, or something handmade, Eumundi Markets definitely aren’t short in offering you just that.

 

 

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The handmade greeting cards and candles at ‘Paper Birdie’ were one of a kind and definitely didn’t lack any character.

 

 

 

Photo-6-10-16-11-27-00-am-300x222 Our trip to Eumundi MarketsTalent and creativity is seen everywhere at this market, though one stall that really stood out to us was ‘Dunkee Natural Design.’ These dreamcatcher extraordinaires took design to an all new level with the use of Catsclaw vine and unique feathers.

 

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The products at ‘My Soap,’ looked good enough to eat, literally! The handmade soaps looked so much like cake, and smelled just like it too!

 

 

 

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For a personalised gift, or something special for yourself, you can even make your own jar of bath salts with a variety of yummy scents.

 

 

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There were a range of local designers selling their special threads, including the lovely ‘Abby Rose Bikinis.’

 

 

 

 

 

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We let out our inner sweet tooth, indulging in some Salted Caramel fudge from ’16 Degrees Chocolate,’ and some delectable Smores brownies from ‘Mee Sweetee.’

 

Though the market also had a plethora of coffee, fresh fruit and veg, a range of Photo-6-10-16-11-23-47-am-241x300 Our trip to Eumundi Marketsinternational cuisine, as well as locally made goods.

When you’re all shopped out, there’s entertainment aplenty with local artists singing and performing their talents.

Or.. You could even take the kids to meet some chickens and baby lambs at Little Critters mobile farm and petting zoo!

 

 

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Or sit, relax, and enjoy the services offered… we went to ‘Malli’s Threading and Henna Art’ and left with a beautiful design on our arms.

 

 

“Simplicity is the ultimate sophistication,” especially when it comes to your business finances!

For the most of it, the decision to put it all out on the table and launch your own business isn’t one that comes easy.

pexels-photo-57690-large-300x300 "Simplicity is the ultimate sophistication," especially when it comes to your business finances!

Usually, the daily on look of your surrounding entrepreneurs’ wards you off the chapter of embarking on that new venture. Whilst realising said entrepreneurs were granted with more freedom than your 9 till 5 grind, the luxury of leaving work behind at 5pm rung chimes of peace in your mind – than that of sieving through invoices at 12am.

It goes without saying, financial stability comes easily in your permanent position. Your pay cheque, without fail lands in your account once a week. While your sister Bree is relying on last month’s large profits, during a slower than usual April.

There’s no chasing invoices, delegating time to pay bills, excessive time working out tax and the burden of realising your working entirely for your business and not on it. It seems as though the draw of spontaneous days to the beach when you’re over looking at the computer screen, doesn’t outweigh the plethora of potential financial strain.

In 2016, after years of watching over that entrepreneurial madness, it seems technology has gotten the better of that burden (thank you IT innovators of the world!).

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By taking advantage of the IT lords (yes, that is what I have named them), you can stress less, travel more, have free time or even go to bed before 10pm – WOW. The monotony of that 9 till 5 hustle seems less and less a necessity – and even less the easy way out.

This dream comes a little more real with programs and apps such as Xero, Intuit and Freshbooks. They may indeed be the convincer that converts you from the ‘I will never tackle the stresses of running a business’ outlook, to the ‘I will never sit in an office cubicle from 9 to 5 ever again’ outlook.

Now, I agree that it undoubtedly sounds ridiculous that one accounting program could make small business easy. Let’s be real, there will always be bumps in the road. Though, stress free finances are a major step to content self-employment.

Xero, for example allows you to import all of your bank and credit card statements, so you can see your latest balances, invoices and bills in real time. You can also create and send custom invoices to your clients so that they can be paid instantly. No more of those ‘ghost invoices’!

download-300x230 "Simplicity is the ultimate sophistication," especially when it comes to your business finances!

AUZi recommend you introduce one of these cloud based accounting programs to have a complete view of your finances – not in the lounge room, on the back seat of your car, or having that shoebox full to the brim of receipts.

You need to take the leap and place your finances at the top of your priorities. Neglecting to do so is planning to fail, and in turn, you will suffer over the stress of disorganised finances.

Your business will grow as you have more time to work on it, not for it.